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刘若衡

通讯地址：南京市栖霞区仙林大道163号南京大学新闻传播学院305室

邮编：210093

E-mail：rhliu96@nju.edu.cn

刘若衡，南京大学毓秀青年学者。2018年于南京大学外国语学院英语系获得文学学士学位；2021年于南京大学新闻传播学院获得传播学硕士学位；2026年于香港城市大学媒体与传播系获得哲学博士学位。美国康奈尔大学传播系访问学者（2025）。研究专长包括健康传播与媒介效果、风险传播与危机管理，着重研究在各类风险背景下媒介对个体社会心理及行为的影响。以第一作者或通讯作者身份在多个国际期刊上发表学术研究成果。曾多次在国际会议上获得最佳论文奖。曾为多本国际期刊担任匿名审稿人。

 

研究兴趣：

风险传播，健康传播，媒介效果研究，危机传播与社会治理，国际传播

 

同行评议期刊论文（*为通讯作者）：

  1. Liu, R., Niederdeppe, J., & Huang, Y. H. C.* (forthcoming). Different Perceptions, Shared Mechanisms: How AI Literacy, Risks and Benefits May Shape Pathways to AI Adoption Across Three Continents. Journal of Computer-Mediated Communication.

  2. Liu, R., Huang, Y. H. C.*, Gao, S., & Chang, B. (2026). Media’s embrace of technology: How media portrays the use of autonomous taxis and its impact on individuals’ adoption intentions. Telematics and Informatics, 109, 102435. https://doi.org/10.1016/j.tele.2026.102435

  3. Huang, Y. H. C., Liu, R., & Chang, B.* (2026). Immediate Affect, Enduring Cognition: Unraveling the Dual Pathways of Media’s Time-Varying Effects on Preventive Behaviors. Health Communication. https://doi.org/10.1080/10410236.2026.2658045

  4. Huang, Y. H. C., Zhang, L.*, Liu, R., Liu, H., Cai, Q., & Wang, X. (2026). Which Negative Emotions Drive Preventive Behaviors? Comparing Emotion Conceptualizations and Their Conditional Effects Across Health and Environmental Risk. Health Communication. https://doi.org/10.1080/10410236.2026.2653186

  5. Huang, Y.-H. C., Liu, R.*, Zhang, L., Cai. Q, Liu, H., & Wang, X (2025). Determining or Mediating Media? Model Comparisons on the Role of Media and Risk in Shaping Preventive Behaviors During Crises. Journalism & Mass Communication Quarterly. https://doi.org/10.1177/10776990251382597

  6. Huang, Y.-H. C., Liu, R.*, & Zhang, L. (2025). Does Age Matter? The Impact of Social Media Exposure on People’s Mental Health during the COVID Pandemic. Health Policy and Technology, 14(3). https://doi.org/10.1016/j.hlpt.2025.100997

  7. Huang, Y. H. C., Liu, H.*, Cai, Q., Zhang, L., Liu, R., & Wang, X. (2025). Trust subdimensions as mediators between crisis response and satisfaction: a cross-regional study of the Fukushima nuclear wastewater crisis. International Journal of Conflict Management, 36(5), 996-1018. https://doi.org/10.1108/IJCMA-03-2025-0091

  8. Liu, R., Huang, Y. H. C.*, & Sun, J. (2024). The Media-Mediated Model of Information Seeking Behavior: A Proposed Framework in the Chinese Culture During the COVID Pandemic. Health Communication, 39(13), 3468–3479. https://doi.org/10.1080/10410236.2024.2327878

  9. Huang, Y. H. C., Liu, R.*, & Sun, J. (2024). Understanding Conditional Media Effects: Trust, New Media Exposure, and Preventive Behaviors during the COVID-19 Pandemic. Chinese Journal of Communication, 18(1), 96–113. https://doi.org/10.1080/17544750.2024.2374269

  10. Huang, Y. H. C., Liu, R.*, & Liu, Y. (2024). A Context-Sensitive Collectivism during the COVID-19 Pandemic: Effect on the Adoption of Containment Measures in China and the U.S. International Journal of Psychology, 59 (6), 994-1002. https://doi.org/10.1002/ijop.13225

  11. Li, J., Liu, R., & Huang, Y. H. C.* (2024). Rallying around the vaccine: how state-level risk perceptions and nationalism motivate public acceptance of immunization program. Journal of Risk Research, 27(3), 372–388. https://doi.org/10.1080/13669877.2024.2328198

  12. Lau, J., Huang, Y.-H. C.*, Cai, Q., Li, J., Sun, J., & Liu, R. (2023). Self-Transcendence: A Cross-Cultural Study with Democracy in the COVID-19 Pandemic. Cross-Cultural Research, 58(1), 70-94. https://doi.org/10.1177/10693971231192729

  13. Liu, R., Huang, Y. H. C.*, Sun, J., Lau, J., & Cai, Q. (2022). A Shot in the Arm for Vaccination Intention: The Media and the Health Belief Model in Three Chinese Societies. International Journal of Environmental Research and Public Health, 19(6), 3705. https://doi.org/10.3390/ijerph19063705

  14. Huang, Y. H. C., Li, J., Liu, R.*, & Liu, Y. (2022). Go for zero tolerance: Cultural values, trust, and acceptance of zero-COVID policy in two Chinese societies. Frontiers in Psychology, 13, 1047486. https://doi.org/10.3389/fpsyg.2022.1047486

  15. Huang, Y.-H. C., Sun, J.*, Liu, R., Lau, J., & Cai, Q. (2022). Country/Region Level Pandemic Severity Moderates the Relationships among Risk Experience, Perceived Life Satisfaction, and Psychological Distress in COVID-19. International Journal of Environmental Research and Public Health, 19(24), 16541. https://doi.org/10.3390/ijerph192416541

  16. Shi, Y., Liu, R., Yu, H., Fu, Z., & Guo, W.* (2021). Sexual debut among college students in China: effects of family context. Journal of Biosocial Science, 1-20. https://doi.org/10.1017/S0021932021000523

  17. 刘若衡, 李晓愚 (2020).《放妻书》与现代离婚声明: 塑造“人设”的媒介. 传媒观察，437(5), 53-60.

 

书籍章节:

  1. Huang, Y. H. C., Sun, J., Liu, R., Cai, Q., Liu, H., & Zhang, L. (2024). Why and How we Trust: A Systematic Review of the Role Played by Trust in Crisis, Risk, and Disaster Communication Studies in Eastern and Western Cultures. In B.F. Liu & A. M. Mehta (Ed.), Routledge Handbook of Risk, Crisis, and Disaster Communication (pp. 314-335). Routledge.

 

参与科研项目：

  1. 香港大学教育资助委员会研究局高级研究学者计划(SRFS)：“Navigating Trust in Turbulent Times: Gauging Situational Trust Dynamics Model (STDM) Through A Five-Year Longitudinal Study Across Chinese and Western Societies in Crisis Contexts” （主持:黄懿慧教授）

  2. 香港大学教育资助委员会优配研究金资助项目(GRF)：“From Persistent Distrust to Resilient Trustors: A Six-Year Longitudinal Study of the Contextual and Individual Determinants of Public Trust in Hong Kong” （主持:黄懿慧教授）

期刊评审：

Journal of Health and Social Behavior, Global Health Action, Frontiers in Psychology等。

 

所获奖励荣誉：

  1. 第75届ICA会议最佳论文奖（2025）

  2. 香港城市大学杰出学术表现奖（2023）

  3. 第105届AEJMC会议最佳论文奖（2021）

  4. 研究生国家奖学金（2020）

  5. 江苏省优秀共青团员（2017）

  6. 本科生国家奖学金（2015）

 

下一篇：Farland CHANG

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